Lazarev.agency
Lazarev.agency designs UX/UI and AI product experiences for B2B startups and established brands, helping them raise funding and reach product-market fit.
About
Lazarev.agency is a San Francisco-based digital product design studio specializing in transforming complex AI, SaaS, and data platforms into clear, high-performing user experiences. Founded in 2015, they work with companies from pre-seed through Series D, with a declared specialty in AI & ML product design — building interfaces that make model outputs legible, trustworthy, and compelling to end users. They describe their design practice as active in AI experiences since 2017, spanning AdTech, SalesTech, FinTech, LegalTech, and Media.
Their track record includes helping Accern design an AI research tool whose UX standards are now referenced by OpenAI, supporting Peel's $5M funding round and Shopify acquisition, and building VTnews.ai's platform to 240K monthly readers. With 120+ design awards, 500+ completed projects, and 400+ brands helped, they have contributed to clients collectively securing over $500M in funding. Minimum project size is $50,000.
What They Do
AI & ML Product Design
Designing interfaces for AI and ML platforms that make model outputs intuitive and trustworthy
AI conversational design — chat, voice, and multimodal experiences with a conversation-first approach
AI consulting services: embedding AI where it drives ROI and building tailored implementation strategies
Hiring AI designers with experience building AI digital products since 2018
Full-Cycle UX/UI Design
UX research including market analysis, competitor assessment, and usability testing
UX audits evaluating digital interfaces from UX, marketing, and business standpoints
High-fidelity prototyping that validates user needs before development begins
Scalable design systems for SaaS, web apps, and mobile platforms
Product & Growth Design
SaaS MVP design blending lean UX, AI insights, and scalable design systems
Product growth design: adding features that drive retention, CLV, and revenue
UX strategy: product vision, roadmap, and development planning
Website redesign, Webflow development, and B2B-focused web design
Industries Served
AI & ML, Fintech, Web3, EdTech, Healthcare, Legal Tech, Logistics, Real Estate, AdTech, and Media
Services & Tech Stack
- AI Proof of Concept
- AI Use Case Identification
- Custom AI App Building
- AI Product Roadmapping
- Prototype to Production AI
Is This a Fit?
AI and SaaS startups at pre-seed through Series D needing design-led UX to make complex AI products intuitive, investor-ready, and conversion-optimized.
Teams looking for AI backend engineering, LLM development, model fine-tuning, RAG pipeline implementation, or any non-design technical AI delivery.
Ideal Client
Founders, CPOs, and product leads at AI-native or SaaS startups who need a design partner to translate complex technical capabilities into user-facing experiences that convert and retain.
Track Record
Founded in 2015, Lazarev.agency has completed 500+ projects over 10+ years, won 120+ design awards, and helped 400+ brands raise funding — including clients securing a combined $500M+. The team comprises 50–249 employees across UX strategists, UI/UX designers, product designers, motion designers, and business analysts.
Common Outcomes
- Clients collectively secured $500M+ in funding attributed to design-led product work
- Peel raised $5M and was acquired by Shopify following a UX redesign
- Accern's AI research tool UX became a standard referenced by OpenAI
- Sign-up conversion rates increased by 300% across portfolio clients
Notable Clients
Use Cases
Case Studies
How we helped Accern design an AI research product that powered $40M growth and acquisition
Financial Services / AIChallenge
Accern needed a powerful AI research tool for analysts and VCs that set new UX standards.
Solution
Lazarev.agency designed the AI research product UX, with the resulting standards now adopted by OpenAI and other AI leaders.
How we built an AI media platform that reached 85k users in its first month
Media / AIChallenge
VTnews.ai needed to expose media bias through a news platform and scale its readership rapidly.
Solution
Lazarev.agency designed the AI media platform, driving growth to 240K monthly readers.
How we boosted growth for an e-commerce analytics platform, driving $5M funding and Shopify acquisition
Retail / E CommerceChallenge
Peel's UX and navigation needed improvement to drive feature clarity and support fundraising.
Solution
Refined UX and navigation, contributing to $5M in funding and Peel's acquisition by Shopify.
How we transformed a legacy tool for modern e-commerce needs
Retail / AdTechChallenge
AdMetrics needed to modernize its AI analytics platform and streamline integrations.
Solution
Lazarev.agency streamlined AI analytics with 20+ platform integrations for smarter e-commerce decisions.
How we helped a European crypto-finance platform boost user onboarding and streamline transactions
Financial Services / Web3Challenge
EllipX needed improved user flows, dashboards, and navigation to build trust and simplify crypto onboarding.
Solution
Redesigned EllipX's user flows, dashboards, and navigation to enhance onboarding and streamline transactions.
How we turned Blockbeat into a real-time crypto decision platform for traders
Financial Services / Web3Challenge
Traders needed continuously updated, distilled data throughout the trading day.
Solution
Designed an AI-powered crypto trading terminal providing real-time, streamlined data for traders.
How we helped an online video platform maximize viewer engagement and revenue through analytics-driven design
Media / EntertainmentHelped Streamingbar boost engagement and revenue with analytics-driven design and personalized recommendations.
How we helped DragonGC transform its brand into a trusted LegalTech leader
Legal TechModernized DragonGC's brand — redesigning the logo, visual system, and communications to boost authority and global appeal.
At a Glance
Location
San Francisco, United States
Founded
2015
Team Size
51 – 200Typical Budget
$50,000–$199,999
Timeline
4 weeks to 6 months depending on scope; minimum project size is $50,000
Delivery
RemoteHybridEngagement
Project BasedRetainerPricing
$100 - $149Client Tier
StartupMid MarketRegions Served
Northern AmericaWestern EuropeLanguages
English
Focus Areas
Specialties
Verticals
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| Signal | |||
|---|---|---|---|
| Category | AI Consulting Strategy | AI Consulting Strategy | AI Consulting Strategy |
| Location | San Francisco, United States | London, United Kingdom | Berlin, Germany |
| Team Size | Not listed | Not listed | Not listed |
| Client Tier | Startup | Enterprise | Enterprise |
| Delivery Model | Remote | Hybrid | Hybrid |
| Typical Budget | $50,000 – $199,999 | $250,000+ | Not listed |
| Services | AI Proof of ConceptAI Use Case IdentificationCustom AI App Building+2 | AI Use Case IdentificationAI Operating Model DesignAI Proof of Concept+2 | AI Use Case IdentificationAI Operating Model DesignAutonomous AI Agents+2 |
| Tech Stack | Not listed | Not listed | Not listed |