Empathy Lab
AI Consulting Strategy
Empathy Lab helps CMOs unify marketing, technology, and AI through accelerators built on EPAM's engineering platform.
About
Empathy Lab is an AI-native agency launched by EPAM Systems to help brand and business leaders navigate an AI-driven market. Positioned as a strategic partner for CMOs, they work to unify marketing, product development, and technology through AI-powered accelerators.
Operating across Europe and North America, Empathy Lab builds AI-native ecosystems focused on loyalty, commerce, and customer experience. Their approach draws on EPAM's engineering depth combined with domain expertise in marketing strategy, targeting large enterprises in the post-advertising era where personalized, intelligent experiences drive brand value.
What They Do
AI-Native Marketing Strategy
Strategic consulting for CMOs looking to align marketing and technology around generative AI
AI roadmapping and ecosystem design for large consumer brands
AI-Powered Accelerators
Retail media accelerators
Synthetic audience generation
AI-powered performance marketing tools
Experience & Platform Development
AI-enabled customer journey design
Loyalty platform development
Technical implementation of generative AI and autonomous agent solutions
Services & Tech Stack
- AI Use Case Identification
- AI Operating Model Design
- AI Proof of Concept
- Custom AI App Building
- AI Content Creation
Is This a Fit?
Global consumer brands and CMOs seeking an AI-native partner to unify marketing strategy, technology, and customer experience.
Small or local businesses, companies seeking staff augmentation only, or teams without budget for enterprise-scale AI transformation.
Ideal Client
Chief Marketing Officer or Head of Digital at a large consumer-facing enterprise seeking AI-driven growth and loyalty strategies.
Track Record
Backed by EPAM Systems' global engineering organization, Empathy Lab combines data scientists, creative strategists, and marketing technologists under one AI-native practice.
Common Outcomes
- Unified marketing and technology stack built around generative AI
- Deployed retail media and synthetic audience accelerators for consumer brands
- AI-native customer loyalty and personalization platforms at enterprise scale
Use Cases
Case Studies
This vendor has not published detailed case studies yet.
At a Glance
Location
London, United Kingdom
Founded
2024
Typical Budget
$250,000+
Timeline
16–32 weeks
Delivery
HybridEngagement
Project BasedRetainerClient Tier
EnterpriseRegions Served
Northern AmericaNorthern EuropeWestern EuropeLanguages
EnglishCertifications
EPAM Certified
Focus Areas
Industries
Specialties
Verticals
Ready to work together?
Visit Empathy Lab's website to learn more or get in touch.
Visit WebsiteIs this your company?
Claim Empathy Lab to update your profile, add case studies, and reply to enquiries.
Claim this profileShare Your Listing
Embed this badge on your website to let visitors know you're listed on AI Development Companies.
Listed on AI Development Companies 2026Similar Companies
Quick Compare
Snapshot view that still works when profiles have missing fields.
| Signal | |||
|---|---|---|---|
| Category | AI Consulting Strategy | AI Consulting Strategy | AI Consulting Strategy |
| Location | London, United Kingdom | Berlin, Germany | Lviv, Ukraine |
| Team Size | Not listed | Not listed | Not listed |
| Client Tier | Enterprise | Enterprise | Startup |
| Delivery Model | Hybrid | Hybrid | Remote |
| Typical Budget | $250,000+ | Not listed | $25,000 – $199,999 |
| Services | AI Use Case IdentificationAI Operating Model DesignAI Proof of Concept+2 | AI Use Case IdentificationAI Operating Model DesignAutonomous AI Agents+2 | AI Product RoadmappingPrompt Engineering ServicesAI MVP Development+2 |
| Tech Stack | Not listed | Not listed | V0 by VercelCursorVercel |